Keep it simple, Less is More, Simpler. Simplicity captivates and attracts in the midst of complexity. The author of Laws of Simplicity lays out his proposal and leads us to a powerful idea: we want more of what we enjoy.
It is worth understanding this simple idea for everything we do. If we enjoy ourselves as people, our friends will want more of us. If we enjoy our work, we want more. If we enjoy the experience of going to church, going to a store, or going to an intellectual lecture, we want more. Hopefully I’m achieving that with this blog, that if you enjoy it… you’re going to want to come back.
So it makes a lot of sense to focus on extolling the experience of what we do, simply because we’re going to want more of what we enjoy.