This commercial is going to grow and grow and grow, because it’s preceded by a gorilla and because there’s more to it than meets the eye the first time around. Besides, how soon will we all be putting our eyebrows to the dance?

Funny, unseen before and surprising, once again Fallon (now with the last name Saatchi Saatchi), brings us the welcome reiteration of how little we need to say about a product, if we are determined to connect as leaders.

I’m betting it will soon be among the favorites. However, Gorilla will remain the classic for many years to come. And well, there will be no shortage of those who will break it into little pieces.

There you go, Cadbury and its dancing eyebrows.