JWT and DDB are the agencies that have completed the most entries to date with 12 each, followed by Tribu Saatchi Saatchi with 10, Jotabequ Grey with 8, Ogilvy with 6, Publimark Lowe with 2 and La Tres Euro with 1 entry. Thus, there are seven Costa Rican agencies competing in Cannes, with more than triple the number of entries compared to last year.

In 2008, it was JWT that brought the first Cannes Lions to the country, with 1 gold and 3 silver. In 2009, it is clear that the country’s agencies have decided to go for more next June, to confirm the creative progress, the creative talent, the creative momentum and all the creative that our creative market can be.

With seven agencies participating with excellent pieces, Costa Rica has the opportunity to validate its entry into the statistics in Cannes as a country that won Lions last year, now with more agencies opting to add felines to their showcases and demonstrate that we have the talent to compete in the world and opt for regional or global projects that seek winning creativity.

When the big companies of the world discover us, they will find in Costa Rica a conglomerate of formidable advertising agencies with the talent and credentials to manage their most important brands. They will discover that we can reach the levels of the most creative markets, many hours less than a Buenos Aires, for example, and surely also at competitive costs.

Turning Costa Rica into a cluster of advertising creativity is to potentiate our business opportunities, creative projects, relevant production budgets, growth and prosperity, not only for agencies as companies, of course, but for all creative professionals in the country.

Cannes Lions has postponed its registration date for the next festival until April 24, so there is still time for agencies that have prepared world-class pieces to join the seven agencies that are already competing in Cannes.

So, God willing, we will be there next June betting hard to bring Lions to our country, as well as the possible medals for the two pairs of young talents that will be there competing in Print and Film, once the national Young Lions Competition is over.

To our creative group in Tribu, again the most effusive congratulations, because Salat and Protecto are firm candidates for finalists, and hopefully, for much more. It is no coincidence that all the hard work of so many months, places us today as the second Latin American agency of the Saatchi network with more entries in Cannes.

To the seven Costa Rican agencies, to all and from the bottom of our hearts, many successes in the next great Festival.

Cheers!