Today, the news of a new commercial by Tribu DDB for their client El Verdugo is published in La Nación. The fourth commercial in the story of the arm wrestlers and the Paganini family is a social phenomenon that we love to share. Here is the fourth chapter in the Paganini’s garden.
A couple of weeks ago, José Fco. Correa wrote an extensive column about the campaign that he titled Publicidad e identidad: ¡Tome Chichí! The comments on Twitter, Facebook, Youtube, in the living room, the street or the bar, all add to this impressive wave for a story that has amused people and made them laugh. Check out some of the recent comments here:
