Ogilvy, McCann and Publimark have achieved finalists in PR and Outdoor. The possibilities of more Lions for Costa Rica are growing. Between tonight and tomorrow we will know, although Press has been our difficult moment and the great challenge of the moment.

After having 11 finalists last year from three different agencies, including a Bronze Lion for Tribu DDB, this year we didn’t manage to get any of our entries on the short-list. Then we will know in detail how the process has been from the inside, directly from Javier Mora, who was on the jury.

However, as a preview, with more than 6,000 pieces in Press competing, the jury of 18 was divided into 3 groups. Then, no jury managed to vote for more than a third of the pack. From each voting group, the highest and lowest vote was eliminated, plus no jury can vote for their work. The internal pressure is by the ton, and the experience will be one for Javier to share with all of us.

In the meantime, here we do not stop learning, learning and learning. Likewise, for all of us who compete, joys, frustrations, challenges, satisfactions, highs, mediums and lows. Intense and always better for those who do not give up.

We expect good news for the agencies with finalists. Personally, with a particular connection to the Central American agencies. Of course, with fingers crossed for the entries still fighting in Radio.

Here you can SEE the complete lists.