While in England people are asking for the withdrawal of the advertising that shows their national team disqualified in Brazil, in our country the World Cup fever turns the protagonists into perfect brand ambassadors.
In cases as wonderfully outstanding as that of the helmsman, captain, teacher and leader of the National Team, Jorge Luis Pinto, we find a particularly accurate, visionary, prophetic and courageous commercial by Tribu DDB.
It is clear: everything has been created at least twice, first in the imagination and then in reality. Either you imagine it possible or it will never happen.
In this ad you will also find the solution to a question that many have asked: “What did they feed them?” Answer: Rice and Beans Don Pedro.
That’s how you say it, Profe, and that’s how you do it, guys. The revelation of the World Cup in Brazil is nothing more and nothing less than the best of our own, the Costa Rican national soccer team. He said it well: “Soccer has changed”, “You are quality, you are the best”. In short, if you can imagine it is because you can do it.
In the following run of commercials also by Tribu you will find about 20 World Cup ads, many with Costa Rican stars who also show off their skills in front of the cameras. Their joy, ability and passion for soccer is notorious. I’m sure you’ll enjoy them, while celebrating the brands that have sponsored the national team and supported our players.
Pinto said it well: “I assure you that we will never be so alive”. “Their history doesn’t matter, it doesn’t count.” “No color is going to intimidate us.”
Nothing like being part of a winning team.
