At the close of his presentation, Phil Thomas said that the world’s creative winners are coming from the south and east. He asked for mercy when we finish taking over the world! After extolling the participation of clients and media, especially digital, he closed with the H2Oh commercial, to emphasize the winners coming from non-traditional markets.
His final slide summarizes the ideas shared and his vision of what Cannes 2011 was like, in anticipation for what’s to come in the years ahead. Cannes 2012 is just around the corner, are you going for a Lion? Or two?
The Community is the Cannes Lions Festival Representative in Costa Rica.