I start typing with an overwhelming sense of defeat. Not because the trip I’m about to describe — at the end of August — went badly, but because it feels almost impossible to put into words what I experienced there. No adjective seems big enough to capture what it truly means to live “Burning Man.” […]
Imagine a church that you want all week long to go to every Sunday. One that children ask to go to and want to return to, because it is the best time of their week, and one that adults look for from [...]
While Pablo Chaves, Diego García, Paula Guevara and Josué Alvarado return from the Ojo de Iberoamérica with the Bronze for Unicef in Radio, Tribu celebrated one more Triboooo, and in this video a nice summary. I missed not being there one more [...]
GDP in countries is possibly the factor that most directly correlates with attendance and registrations at Cannes, according to historical data, as more than price, distance or country size, when economies are affected, participation is directly affected. With a global economy in [...]
I’m not sure we have such a precise definition for trucho, however, I heard an interesting reference today at the reps meeting in Cannes. The first one, regarding scam ad, or I guess, trucho, refers to those ads that were produced without [...]
With great expectation and excitement, as well as admiration and respect for the work of the entire ASCAP team, today is the night of Volcán in Costa Rica, the most anticipated creative advertising contest of the year. Without further ado, before knowing [...]
Although Garnier BBDO wants to repeat agency of the year and jotabeqú wants to regain that status, the truth is that next Thursday’s Volcano has no favorites, or as they say, it could be a surprise. Personally, I think it will be [...]
I fully identify with all those who complain about the enormous distance between day-to-day life and what goes to a festival, when it comes to advertising creativity and commercial messages. It would be great if consumer activists united to demand that advertisers [...]
We are still living on the prayers of our grandparents, enjoying the blessings that come to us because of the hymns they sang and the petitions they made, says Jon Goode. Like him, we have a little more than others and [...]
