2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
GDP in countries is possibly the factor that most directly correlates with attendance and registrations at Cannes, according to historical data, as more than price, distance or country size, when economies are affected, participation is directly affected. With a global economy in [...]
I’m not sure we have such a precise definition for trucho, however, I heard an interesting reference today at the reps meeting in Cannes. The first one, regarding scam ad, or I guess, trucho, refers to those ads that were produced without [...]
In the photo, Phil Thomas, CEO of Cannes welcomes representatives from more than 50 countries to the show. This Monday, the annual meeting of Cannes representatives began early in London, and because of this, I took flights again and came to participate [...]
Today Monday kicks off an intense week in the country’s advertising creativity, because while the international jury reviews the eight pieces participating to choose the pair that will go to the Young Lions Print Competition in Cannes, we will have the Escuela [...]
Andy Stanley presents a summary of his first message in the Destination series. With his characteristic eloquence, he reminds us that no matter what our intentions are, it is the direction that determines the destination. Likewise, on a level of common sense [...]
Before I start my story, I think these paragraphs should be read with music in the background. Today I’m going to tell you about and illustrate a personal experience. While I rest from the half marathon I ran today in Brooklyn, I [...]
