2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
Our friends at Del Campo Nazca Saatchi Saatchi have several finalists in Film, so we wish them all the best tomorrow at the awards. My biggest bet is on their Big Brother for Ariel, although the corners also sound strong. [...]
With a smile, even the worst news. These are one of the finalists from Saatchi Saatchi NY, for Procter Gamble and its Crest brand, with excellent chances to win statuettes. Also with Buckley’s, a syrup that seems to have a dreadful [...]
Last February 23 I published in this blog the following note, and perhaps it is appropriate to bring it to the forefront for reflection, because in our town there are many who cannot stand the success of others, and as they can, [...]
From ASCAP, the association of advertising agencies in Costa Rica, transforming processes are being developed today. These unify in a creative direction of projection, without a single agency giving up even for a breath in the fierce competition that characterizes us. In [...]
To participate in the Young Lions Cannes 2008, the pairs can be from two different agencies, from one university or another, professional or trainee, active in advertising or not, as long as they are between 18 and 28, at least one of [...]
Today appears published in La Nación the first ad of the Young Lions campaign in Costa Rica, creativity of Ogilvy. In the link www.nacion.com/cannes all the information. Spread the word, connect the dots, encourage your friends, participate. It’s a wonderful opportunity.
Here are the complete rules to participate in the Young Lions Competition of ASCAP and LA NACIÓN 2008. If you are between 18 and 28, this is an opportunity of a lifetime. Rules The YOUNG LIONS Competition belongs to the Cannes Lions [...]
Starting tomorrow, ASCAP and LA NACIÓN will become a single cause to encourage more advertising creativity in the country by starting the race to choose the duo that will represent us in the Young Lions Competition at the next Cannes International Festival [...]
