All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Successful people make important decisions early in their lives, and then manage those decisions. John C Maxwell for 7 minutes, one for every 10,000 hits received on A Fuego Lento during the month of August. Perhaps this is completely unrelated, and then [...]
In the last few weeks, more than ever I have heard from people eager for revolution in their fields. There are clear signs that anticipate changes, evolutions and even cultural revolutions that could finally change the status quo. Both in Costa Rica [...]
With today’s e-tickets, airlines can do with their passengers as they please. This week DELTA AIRLINES did it to me in an unacceptable way, and for this, despite many travel woes I endure, this one deserves a separate chapter because it was [...]
I love my SonyEricsson more than ever, while Apple will have to appear on the scene to clear up an awesome glitch: iPhone freezes. Yesterday in Atlanta I missed an urgent call from my son Santiago, because my iPhone, with the ATT [...]
Jorge Walter Bolaños wrote this article, which I am reproducing, as a sample of the depth and seriousness of the subject under discussion, and which makes it even more difficult for us to understand the Yes campaign. Mr. Jorge Walter is a [...]
BRAZIL WINS PRESS GRAND PRIX THE 2010 PRESS Lions’ Grand Prix winner is AlmapBBDO São Paulo, Brazil, for the Billboard Magazine campaign ‘Bono’, ‘Eminem’, ‘Amy’, ‘Britney’, ‘Marilyn’. Jury president Mark Tutssel, Leo Burnett Worldwide’s chief creative officer, said: “The Grand Prix winner [...]
One no longer knows if there is a line between creatives and inventors, between iconoclasts and innovators, or between advertising and what today should have a new name. What is certain is that now online meets offline with above the line and [...]
There are days when everything looks dark and depressing, even though everything around you is bright, inspiring and exciting. We often allow feelings to randomly capture us, without discovering the incalculable power in us to choose them. I’ve heard this phrase: “Pain [...]
This week the Cannes Lions festival awarded the founder of Facebook as Media Person of the Year. They fell short: it should have been Media Person of the Century. At only 26 years of age, today he is the founder of a [...]
After Tuesday night, when Cannes held its open-air party on the beach in front of the Carlton, yesterday I woke up with a severe sore throat that warned me of the inevitable: a cold is coming. I spent Wednesday well affected and [...]
Let’s look at it this way. In a year in which we repeated agency of the year in the Volcano, with lava, fire, ashes and fumaroles included, to then sail the Caribbean alone in a speedboat and bring us more statuettes than [...]