I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
In the article above Paul appears in his first performance and in this video in the semi-final. I don’t know which video is more impressive, more inspiring, more to the heart and soul. It doesn’t matter. They both add up and that’s [...]
Stockholm Syndrome is a psychological state in which the kidnap victim, or person detained against their own will, develops a complicit relationship with their kidnapper. On occasion, prisoners may end up helping captors achieve their ends or evade formal authority, according to [...]
From the farthest reaches of Africa comes a love story. At the age of 14 he discovered in a book how to generate electricity, and with no limits in his mind, he built a windmill to produce it. Nothing is impossible, and [...]
Today, Thursday again we stop the country with another day off, in this case, of a deep and profound religious character, celebrating the day of the venerated Virgin of the Angels. This day is celebrated with a massive pilgrimage to the city [...]
A few days ago Kevin Roberts, Global CEO of Saatchi Saatchi, published a note in his blog that I want to share with you, because indeed, we are passionate about chairs that in their design dare and contribute to the experience beyond [...]
The message in this video is incomplete. It is not only to keep advertising and continue to invest, but to do so in a creative, outstanding, engaging, winning way. The video, of course, is eloquent and powerful in reminding us that it’s [...]
Last night I received the sad news of the passing of Mirta de la Cuesta Díaz, friend, colleague, tireless publicist and exemplary girl. Just last Thursday night we presented her with the Volcán a la Vida, where we, the publicists, had
We took on the idea as our own in 2001, when in Auckland, New Zealand, Kevin Roberts shared his idea with us. In April 2003, we presented it publicly in an unforgettable presentation at the gray building site of the top floor [...]
With the best Tribe in its almost 20 years of existence, last night the Volcán lent us its stage to receive 14 Volcanes, including the Golden Volcán for Graphics, the Volcán for Best Film and Television Commercial, the Golden Volcán for Best [...]
