. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
Last night I finally put play on the AppleTV and started watching a movie I downloaded a few weeks ago – Art Copy, by Doug Pray. I thought I’d abandon it at minute 5 or 10, only to find that I couldn’t [...]
Today I received an email from Bernal Esquivel, Director of Strategic Planning at Tribu DDB and great friend, with a picture and a mega ultra super super hyper hyper bati meaningful message: George, we did it! I burst out laughing with the [...]
Today we finally received the signal we were waiting for: it’s official. Movistar, our new big client has chosen us to be their creative partner in Costa Rica for an unprecedented launch in the country. Although until just a few weeks ago… [...]
Last night the results of Young Lions were announced, the creative duos that will represent our country in Cannes in the categories of Cyber, Print and Film. They were chosen by a jury made up of 19 renowned colleagues and friends of [...]
It is with great joy that I share with you some happy news: Costa Rica’s participation in Cannes is the largest in our short and successful history at Cannes Lions. With 58 entries for the country, the participating agencies will try to [...]
In this third entry regarding our advertising industry in Costa Rica, I bring to your screen a first and very simple proposal: let’s celebrate all the differences and since it is better to do it in a single forum, let’s coincide in [...]
I have no way in life to tell you how much I appreciate your trust, your endorsement, your preference. There is no sufficiently emotional way to express the gratitude and honor you give us with your brands, your projects, your companies. To [...]
On Monday of last week, we announced the loss of an important client, which, due to its very particular characteristics, led us to question whether we had lost… or won, because we often win by losing, and there are many cases in [...]
A few days ago I was told that someone had been told that I, probably tired of pedaling so much in the life of advertising, had retired and that I now dedicate myself to golf. Honestly, I burst out laughing. And I [...]
Mario Morales is passionate about INNOVATION, and that is where he has focused all the power of his creative and generative capacity. He talks about innovation, gives innovation courses and workshops, proposes innovation and his company is called almost innovation: Innovare. If [...]
In the last week we were visited by students from Ulatina, Fidelitas, Uveritas, Interamericana and UCR, as well as from Tecnológico de Monterrey in San Luis Potosí. A couple of weeks ago, they had visited us from INCAE, a few days before [...]