All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
I have read with interest many predictions for the year, as if they could really serve to anticipate the future. Among many valuable considerations, in practically all of them I have found the recommendation for prudence in 2016 -and the little angel [...]
You might identify with exploration beyond the imaginable. With the unexpected, the search or the unknown. The accidental, the surprise, the fear and the naive. I am trapped by the community in darkness and liberated by the light, always the light, that [...]
Many times we spend our time complaining about something we don’t like or we simply let it go and settle for “what we have” without realizing that we can change things. This is why I want to share with you these tips [...]
The Birth of an Idea Today, Guatemala is living one of the toughest moments in its history, only a few days away from its upcoming and consequential elections, alongside corruption scandals that implicate President Pérez Molina. The uncovering of a network of [...]
A few days ago I heard from a disgruntled young professional about the imminent sale of his mother’s grocery store where he worked. “I have a life ahead of me,” he argued in opposition to the transaction, because in his view, the [...]
A Story of Evolution Some 28 years ago, I began what today is known as a startup, loaded with technology, creativity, and dreams, amid the challenges involved in carving our place among 50 advertising agencies. From a room in my parents’ house [...]
Yesterday we were told that we had won a gold. From Costa Rica they say it was a silver, because of a publication in Adlatina. Today I was told that it was not so, but that the bronze is what is confirmed. [...]
PROMO ACTIVATION, PR DIRECT LIONS WINNERS ANNOUNCED PROMO ACTIVATION AND PR GRANDS PRIX GO TO USA DIRECT GRAND PRIX GOES TO NEW ZEALAND Cannes, 22 June 2010 – The first of the Cannes Lions International Advertising Festival winners were honoured last night [...]
Today we enjoyed the most exciting recognition for the creativity of a dream team in a company like few others: Tribu DDB has 5 finalists in the Press category at the Cannes Lions Festival. These two images are worth gold, no matter [...]
A couple of issues ago, a column appeared in Advertising Age Central America and Caribbean. It may well have gone unnoticed by many, especially since the publication does not have a digital version, as hard as it may be to believe. However, [...]
As of June 20, we will have a new option for entertainment in front of the screen, and it won’t be on TV: the Bob Garfield Lounge. The development of content continues to be frenetic on the network and today it is [...]
For years we have been looking for a Lion at Cannes, however, in 2011 we have one guaranteed. Our entries were made in Print, Media and Public Relations for a total of 9 shots at the frame that we hope to see [...]
