. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
A few years ago, I decided to accept as my own the invitation that Jesus made to Matthew. And since it was so simple, I just decided to follow him. I did not complicate myself with religions, rituals, theories or hermeneutics, since [...]
DDB gives birth to a regional Tribe The advertising firm DDB Worldwide created, together with other regional agencies, a network with which it seeks to be one of the most influential advertising agencies in Central America. Written by Lizbeth Ulett Saturday, 17 [...]
(includes video) When this week we finally presented ourselves as the taier / Tribu DDB in Guatemala, I had the honor of sharing the last words of the night with all the guests at the Intercontinental, and more than to say goodbye [...]
The influence received this week in Tribu was as if injected into the veins and transfused into the hearts of everyone in Tribu. They came, they shared and although they left, the truth is that they stayed with us for many years [...]
Today I received an email from Esteban Jimenez addressed to everyone at Tribu. His story seemed so important and real to me, that I thought it could contribute to you as it did to me. So here it goes: GIVING IT ALL [...]
If the world is change and constant evolution, I have a simple question: why do we insist on returning to the same old habits and customs? If we accept that change is an inherent ingredient of existence, why do we cling to [...]
I have no way in life to tell you how much I appreciate your trust, your endorsement, your preference. There is no sufficiently emotional way to express the gratitude and honor you give us with your brands, your projects, your companies. To [...]
On Monday of last week, we announced the loss of an important client, which, due to its very particular characteristics, led us to question whether we had lost… or won, because we often win by losing, and there are many cases in [...]
A few days ago I was told that someone had been told that I, probably tired of pedaling so much in the life of advertising, had retired and that I now dedicate myself to golf. Honestly, I burst out laughing. And I [...]
Mario Morales is passionate about INNOVATION, and that is where he has focused all the power of his creative and generative capacity. He talks about innovation, gives innovation courses and workshops, proposes innovation and his company is called almost innovation: Innovare. If [...]
In the last week we were visited by students from Ulatina, Fidelitas, Uveritas, Interamericana and UCR, as well as from Tecnológico de Monterrey in San Luis Potosí. A couple of weeks ago, they had visited us from INCAE, a few days before [...]