Javier Mora and Pablo Chaves have duoed up as general creative directors of Tribu Saatchi Saatchi for more than three weeks now, yet no one has seen them at Tribu yet.
The explanation is simple: their first day in their new position started at Del Campo Nazca Saatchi Saatchi in Buenos Aires, and they won’t arrive at Tribu until next Monday, after having added an extraordinary learning and life experience, to grow, enjoy and do it differently, to have time to make the transition, to re-tune themselves and prepare for the challenge.
Javier and Pablo are recognized creatives in the country, and their work has been awarded. They were born as interns in Tribu, grew up and demonstrated their talent and passion, their perseverance and loyalty. After 6 and 7 years at Tribu, they then moved on to McCann-Erickson (Javier) and Garnier BBDO (both), where in the latter case, they contributed to this great agency receiving recognition as Agency of the Year in 2007 at the Volcano.
On Saturday they will finish their time at Del Campo, to begin their time at Tribu, which I trust will be for many years of struggle, of navigating brands towards Lovemarks, hopefully of many more satisfactions than frustrations, as well as of many more smiles than long faces. And yet, there will be everything and for whatever comes, we are prepared.
So, Pablo and Javier, pack your bags and come back, maes, it’s all to be done. In these two photos below, with their friends in Argentina, in the first one with Pablo del Campo.
