All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days away from the most impressive record achieved in recent times, Usain Bolt is inspiration to the veins to convince us still in doubt that nothing is impossible. At only 23 years old, in case you hadn’t seen his race [...]
Zunga sent a tweet with this commercial and in case you haven’t enjoyed it, here it is. Indeed, you see it and you get to convince yourself that you can beat Bolt if you want to!
From Del Campo Nazca Saatchi Saatchi we are used to one idea better than the other, from one Lion to another, from one surprise to another, and with this beautiful campaign for Cadbury’s they achieve the right twist to turn the hidden [...]
I’ve been a fan of Lynette Chiang since she came to Costa Rica many years ago and was Creative Director of our agency. After her time at Tribu Saatchi Saatchi, she moved to Eugene, Oregon and started her work with Bike Friday, [...]
Make sure to save the night of Thursday, November 26th in your agenda, as it will be a gala evening at the National Theater of Costa Rica for creatives, advertising clients, media and everyone in the advertising world. ASCAP will present the [...]
El próximo domingo 16 de agosto podrás vivir la experiencia de North Point en vivo y en línea hasta la pantalla de tu computadora. No te perdás ésta nueva, fresca y emocionante forma de conectar con Dios, porque el mensaje de [...]
Steve Jobs defined design first in relation to operation and not appearance, so it is not difficult to understand his successes for so many years. Form and substance must tell their genesis from the very same creative moment. Einstein said it and [...]
From the book by Armando Vargas Araya, La Vía Costarricense, published by EUNED in 2005, this is a wonderfully inspiring text as it initiates a broad, open and participatory process. What is La Via Costarricense? It is a dynamic conceptual tool to [...]
Thinking about the Costa Rican Way, a few days ago I wrote a message to my great friend, Armando Vargas Araya, journalist, historian, politician and wonderful human being. In a few words, these were my two lines: Armando dear, whose idea was [...]
A few months ago I decided to accept the invitation to be part of the process of consultation, innovation and imagination ignited by the country project proposed by José María Figueres. It was on February 21, 2012 when I met again with [...]
I took a vacation and came back last Saturday. I took a few days for the coupling and as promised, here I am back on the blog with a song: the most popular. I’m not going to add anything about this case [...]
Back to the keyboard on July 20, greetings!