I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
I invite you to get to know MOFILM, an initiative that combines technology, the participatory power that technology has given us and 12 finalists from the 350 videos that participated. Here I connect you with the three finalists. See more videos on [...]
It will be up to us to precisely identify all the factors that have contributed to the emergence of Costa Rican creativity, as we must protect and strengthen them while we continue to learn. In fact, only 18 months ago we were [...]
With sincere congratulations to DDB Costa Rica and its creative team, led by Manuel Travisany, I include the case with which they deservedly won a Golden Lion at Cannes. The results speak for themselves and for all their worth, from the first [...]
“The Best Job in the World” rompió récords en Cannes con tres Grand Prix en Media, Cyber y Direct, y la semana aún no termina. Así presentaron su inscripción en la cyber: To raise awareness of Queensland’s Islands of the Great Barrier [...]
There are people who have it very clear, as is the case of Rodolfo Borrell at Pagés BBDO in the Dominican Republic. So it is in this new case and golden lion for the Dominican Republic, which insists on passion and talent [...]
Of the ideas that have impressed me the most these days, this new Gold Lion for TBWA South Africa is one of those that remind us that it’s not a matter of budgets, production or unnecessary extremes when the idea itself is [...]
Today I sat down to read Fusil de Chispas and all the comments posted on Christian Cambronero’s famous blog in reference to Tribu DDB ‘s new campaign for our client El Verdugo, produced by Camera, with only a week on air. How [...]
After listening to him on Zeitgeist I wrote him to ask for the link to the video of the first follower. And of course, minutes later he answered me with details, several options and the recommendation to use it, copy it, play [...]
Derek Sivers came to the Zeitgeist to propose that a movement is more about “followership” than leadership, extolling the value of the first follower. The video that illustrates this brief talk, which doesn’t look good, shows a guy who started dancing alone. [...]
So said Ted Turner at the start of Zeitgeist 2010, in an interview that began with Tom Brokaw 1 hour and 2 minutes after the first talks started, while igniting all the batteries in favor of optimism. Here is the full recording [...]
If I had learned to take notes like that… I would have about three doctorates!
Google did a great job with the organization of Zeitgeist 2010 in Scottsdale, Arizona, including attentions and surprises that made the delight, as it was said before, even of the most demanding, among which I am not. Of course, I have to [...]