I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Although Garnier BBDO wants to repeat agency of the year and jotabeqú wants to regain that status, the truth is that next Thursday’s Volcano has no favorites, or as they say, it could be a surprise. Personally, I think it will be [...]
I fully identify with all those who complain about the enormous distance between day-to-day life and what goes to a festival, when it comes to advertising creativity and commercial messages. It would be great if consumer activists united to demand that advertisers [...]
We are still living on the prayers of our grandparents, enjoying the blessings that come to us because of the hymns they sang and the petitions they made, says Jon Goode. Like him, we have a little more than others and [...]
Last weekend I got the YouTube link with the new case prepared by JWT Costa Rica, under the direction of Christian Caldwell and his team. Clearly, they are once again betting on a case to compete and win in Cannes, now [...]
A Tim Berners-Lee se le atribuye la creación de la internet, o la www, world wide web. Acá su visión de lo que sigue, donde los números y los datos podrán encontrar el marco de vida para una nueva forma de convivencia, [...]
A everyone at Clandestina, best wishes for a successful weekend. Costa Rica needs more weekends like this one. like this one. See you tomorrow!
With the recently published cases of Imperial Silver and the Harricks Eater, reported in Christian Cambronero’s excellent blog, Fusil de Chispas, some pepper returns to our Costa Rican advertising micro patio, especially seasoned by the naivety of many comments from those who [...]
Today I received an email from a blog reader who did me the favor of directing me to the Modernista site, as he thought it was an excellent idea for this site, in combination with those of Tribu and its affiliates. Thank [...]
This is a sense of timing, and understanding that if we are going to say something out there, we better do it by adding a direct, effective, inspiring and refreshing contribution. This is what Itziar Elizalde adds in expansion.com: Coca-Cola Spain has [...]