All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
From today in five weeks will be the Berlin Marathon. There will be Haile Gebreselassie in the lead, possibly the greatest marathon runner in history, world record with 2:04:26 in Berlin 2007. Also, about 30,000 runners behind, I hope to be [...]
And the clicks continue. Noah’s project is as creative as it is strange, as beautiful as it is weird, as artistic as it is self-centered, yet it is generous, meticulous and painstaking. Don’t miss his website with more than two thousand and [...]
In the voice of Bono and his U2, this is a song of deep meaning. There are those who start, those who return and those who keep searching. No matter where we are or what the starting point is today, perhaps the [...]
The volcanoes of Guatemala are imposing, spectacular and unmistakable, as has been BBDO in this country, led by Ernesto Villa and Victor Garcia. Their agency has been four years in a row the agency of the year in Antigüa, their creative product [...]
It’s the direction that determines the destination, and that’s why everything points to Lovemarks at Tribu and Saatchi Saatchi. Beyond the flavor of the month or just another fad, filling the world with Lovemarks is the focus of everything we do at [...]
The next Volcán will be open to the participation of all Central America and therefore, it becomes a new regional competitive scenario for advertising creativity from Guatemala to Panama. The vision of a Creative Central America, the strengthening of Fecap, the opportunities [...]
The predictions for 2016 seem to have ceased at this point in January, so today I found it a life prize to share in the same hotel room in Los Angeles with Ray Kurzweil and hear his. With that particular condition that [...]
I have read with interest many predictions for the year, as if they could really serve to anticipate the future. Among many valuable considerations, in practically all of them I have found the recommendation for prudence in 2016 -and the little angel [...]
You might identify with exploration beyond the imaginable. With the unexpected, the search or the unknown. The accidental, the surprise, the fear and the naive. I am trapped by the community in darkness and liberated by the light, always the light, that [...]
Many times we spend our time complaining about something we don’t like or we simply let it go and settle for “what we have” without realizing that we can change things. This is why I want to share with you these tips [...]
The Birth of an Idea Today, Guatemala is living one of the toughest moments in its history, only a few days away from its upcoming and consequential elections, alongside corruption scandals that implicate President Pérez Molina. The uncovering of a network of [...]
A few days ago I heard from a disgruntled young professional about the imminent sale of his mother’s grocery store where he worked. “I have a life ahead of me,” he argued in opposition to the transaction, because in his view, the [...]
