. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
The future begins today, as a phrase could rightly be described as trite. However, it reflects a powerful truth that I do not recommend ignoring (it can be very expensive!). That’s right, the future will be nothing more or less than the [...]
In the year in which Apple celebrates 30 years of having launched Macintosh to the world, a new Apple commercial has come to fill our spirits with poetry. This time it is with the text of an excerpt from the movie Dead [...]
My maternal grandfather’s name was Clemente Alpírez Garay. I never knew him because he died in 48 when he was the victim of an ambush. He was shot while shouting “viva viva” to Don Pepe on his way back to the house [...]
From last year we found extraordinary examples to persuade you to invest in creativity, production and talent, if you are one of the people in charge of a brand. That brand could be a mass consumer brand, such as Red Bull or [...]
2014 brings us thousands and perhaps millions of blogs, tweets, images, videos and more, with proposals to make 2014 the best year ever. However, nothing will happen in the next 12 months that will surpass the upcoming World Cup in Brazil in [...]
In October 2010 I accepted an invitation from Google to attend a meeting in Scottsdale, Arizona. Its name intrigued me from the first moment and then completely captivated me: Zeitgeist. On YouTube I found a summary of that experience, which in some [...]
GDP in countries is possibly the factor that most directly correlates with attendance and registrations at Cannes, according to historical data, as more than price, distance or country size, when economies are affected, participation is directly affected. With a global economy in [...]
I’m not sure we have such a precise definition for trucho, however, I heard an interesting reference today at the reps meeting in Cannes. The first one, regarding scam ad, or I guess, trucho, refers to those ads that were produced without [...]
In the photo, Phil Thomas, CEO of Cannes welcomes representatives from more than 50 countries to the show. This Monday, the annual meeting of Cannes representatives began early in London, and because of this, I took flights again and came to participate [...]
