I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
What are we creatives for? What are we communicators for? What are we advertisers for? And in any case, what is the purpose of our existence, whatever we are, or, to put it another way, what do you have in your hands [...]
It is interesting to see the behavior of blog visits, page views and variations. For example, these days there must be some university working with the Buenos Aires Zoo case, because the pieces referring to this client have multiplied. Often an article [...]
Over the course of a few days in Miami, I have disconnected from the blog. It is important to do it whenever, to feel good doing it and even to want to continue disconnecting for the simple fact that it is often [...]
For a month of 29 days, A Fuego Lento had an important number of visits during the month, particularly in the Advertising Zone. We will continue to see you here. Greetings!
Let’s look at it this way. In a year in which we repeated agency of the year in the Volcano, with lava, fire, ashes and fumaroles included, to then sail the Caribbean alone in a speedboat and bring us more statuettes than [...]
This year Cannes is not over yet and it is already impossible for me not to think about the next one. After five festivals, it is becoming clearer to me every day the cyclicality, the turn of life, the 365 days, the [...]
Mobile adoption is happening in a thousand ways, but there doesn’t seem to be a clear path, so there is a global obsession to take advantage of it. The context and location of mobile makes people use it more than a computer. [...]
Live from Day Two at Cannes Lions 2010 Read this email online <https://list.canneslions.com/t/293993/15521106/3208/0/> Six shortlist exhibitions opened at Cannes Lions this morning and tension is already mounting ahead of the first awards ceremony tonight. BEFORE THAT, BE IN THE PALAIS TODAY TO [...]
Today we have celebrated in Cannes a new Lion for Costa Rica for jotabeqú and its extraordinary case “Virtual Pilgrimage” for the Catholic Church, although I am still dying to see which was the case that could have taken away the gold [...]
Where does Inspiration come from? By David Harris After decades of searching for sources of inspiration, David looked to history to find his sources. Inspiration actually comes from inner breathing. He mentioned Sigmund Freud and Carl Jung with their contributions of inspiration, [...]
