I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Yesterday, agencies in the region turned to the lists of Finalists published on the Caribbean site, https://www.festivalcaribe.com/home.asp, to find a significant number of entries from Costa Rica on the short list in the different categories. It seemed to me that Ogilvy Costa [...]
For 16 Tribu creatives, today kicks off a Caribbean weekend, with the new edition of the festival organized by the Círculo de Creativos de Panamá. Costa Rica sent more pieces than any other country, and Ogilvy Costa Rica more than any other [...]
From Knowledge @ Wharton. Kevin Roberts has been CEO Worldwide of Saatchi Saatchi since 1997, and in the space of 11 years has cemented the ad agency’s reputation as one of the most successful and creative companies in the industry. Among Saatchi [...]
Attached is a document that I just received from Cannes, with valuable information for the Young Lions competing to represent Costa Rica next June. Click on the attachment and go straight to your computer.
There are irresistible experiences that not only make you want to repeat them, but also make thousands of people line up to experience them. From stores to restaurants, from churches to amusement parks. No matter the business, a well-designed experience becomes an [...]
The Break Up by geertdesager I would love to take this scene as a starting point for an opendiscussion withthe world’s customers. open discussion with the customers of the world. The consumer has changed and yet, possibly not the advertisers. At agencies [...]
