I start typing with an overwhelming sense of defeat. Not because the trip I’m about to describe — at the end of August — went badly, but because it feels almost impossible to put into words what I experienced there. No adjective seems big enough to capture what it truly means to live “Burning Man.” […]
In these first days of the month of January of the year two thousand and eight, the breezes are opportune to refresh the spirit and resolutions, to send you good wishes and share good news. At the beginning of this new year, [...]
Next May 10, we will celebrate Pangea Day all over the world, and you can be part of it, participating, contributing, lighting up with your film. I am excited to introduce you to a powerfully inspiring idea: Pangea Day. We want your [...]
Keep it simple, Less is More, Simpler. Simplicity captivates and attracts in the midst of complexity. The author of Laws of Simplicity lays out his proposal and leads us to a powerful idea: we want more of what we enjoy. It is [...]
I laughed my ass off at this London Marathon commercial, because they couldn’t have represented better the condition we non-athletes end up in after running the 42.2 kilometers of this competition. I still remember that next day after the first one I [...]
We love the idea of thinking of Tribu as an America’s Cup racing yacht, sailing on the edge of Niagara Falls. It’s an idea that forces us to think of effective and committed teams, risk as the key and adventure as the [...]
We win more if we all win. Join Tribu. We are looking for talent to set sail in 2008: creatives, accountants, artfinalists/designers. Only passionate people in the crew, lots of experience a must. You must be fascinated by risk. Contact us.
I have always preferred the sunrise, and in this message of multiple interpretation, I totally agree with the idea of rediscovering energy. This video comes to us from Saatchi Saatchi Paris.
Imagine a church that you want all week long to go to every Sunday. One that children ask to go to and want to return to, because it is the best time of their week, and one that adults look for from [...]
While Pablo Chaves, Diego García, Paula Guevara and Josué Alvarado return from the Ojo de Iberoamérica with the Bronze for Unicef in Radio, Tribu celebrated one more Triboooo, and in this video a nice summary. I missed not being there one more [...]
GDP in countries is possibly the factor that most directly correlates with attendance and registrations at Cannes, according to historical data, as more than price, distance or country size, when economies are affected, participation is directly affected. With a global economy in [...]
I’m not sure we have such a precise definition for trucho, however, I heard an interesting reference today at the reps meeting in Cannes. The first one, regarding scam ad, or I guess, trucho, refers to those ads that were produced without [...]
