All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
The new Guinness commercial consolidates a tradition of more than
At this time of the year, more than a few of us are looking forward to the end of the year. We are already craving the idea of closing one more cycle and taking time at the beach, the volcano or at [...]
It’s a great move by Google and it’s called Blackle. By using a black Google search screen, the energy savings can be significant. For this reason, I recommend using the black version of Google.
We finished the second round, and as I enjoyed last year, judging for the Ojo de Iberoamérica has been a pleasure. First, because of the organization and gift of everyone at the festival, and second, because of the quality and creative level [...]
Less is more.
Talking about a retail account is indivisibly talking about a focus on women. Whether your business is a store, a hardware store, a car dealership, your custard in the refrigerator at the supermarket, your products on the shelf at the grocery store [...]
Meet Diego Garcia, new General Manager at Tribu, who has arrived making his mark from day one, thinking with his heart and acting focused on establishing a long-term relationship with everyone in the company, with our customers, media, suppliers and friends. Let [...]
This is how Bill Clinton describes the world we live in, in his acceptance speech for the 2007 TED Prize, and adds that it is up to us civilians to propose and actually change the conditions we live in today in order [...]
One of the most important authors of recent times is undoubtedly Malcolm Gladwell. I recommend and celebrate him, as he brings powerful ideas to a world in permanent change at speeds never seen before. His ideas have strongly influenced the theory proposed [...]
Paula Guevara and Carlos Jimenez will be in Cannes for the next Festival, which starts on June 17, and will participate in the Young Creatives Film Competition, which awards the winning duo from 20 of the same number of countries. This competition, [...]
The Lovemarks Effect is the second book to be launched by Saatchi Saatchi and its Global CEO, Kevin Roberts, confirming that we are not talking about a fad or a passing idea. Lovemarks is here to stay and to grow, for a [...]
Don’t miss this 17-minute presentation by Al Gore at TED. The truth is inconvenient, heavy and uncomfortable. It is imperative that every human being take concrete action: balance their emissions and become “carbon neutral”.
