I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
When in December we talked about reaching 20,000 in a year, I never imagined it possible to pass 100,000 in October, obviously. This is very entertaining and different, both as a contact experience and as a personal exploration. From every point of [...]
Possibly nothing is more difficult than achieving a culture and protecting it over time. We are in continuous evolution and reinvention, however, there are values and conditions that we wish to turn into commitments, to renew, to strengthen, to retake. This video [...]
We are going back to Costa Rica with an invitation: Get on board, we have a lot to win and enjoy in this great creative game in Cannes. So get on board, get on board, get on board…! illustrated with a commercial [...]
A few hours ago we started the meeting of representatives, and since the first presentation we have begun to take note and learn from what is being done in the world to promote the festival, and as a consequence, advertising creativity. At [...]
Today we arrived in London for the first meeting of Cannes representatives attended by Costa Rica, and on its behalf, Manolo Gavilán from Ogilvy and myself. I guess because the festival’s headquarters are located in London, they prefer to convene their representatives [...]
In a week the marathon will be run in Berlin, and God willing, I will be there to complete the 42 kilometers and 195 meters among 35 to 40 thousand runners. I guess I’ll come in at 28,467 or something like that, [...]
Casa Don Zezinho, with this message created by Almap, proves that although we are all equal, there are indeed some less equal than others. Sad.
Haile Gebrselassie broke the world record last year in Berlin in 2:04:26, and he will try to break it again in 2008.