. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
A few days ago I published a note that claims that creativity that wins at festivals is 7 times more effective, according to the Gunn Report. That is to say, advertising creative awards, such as Cannes, Ojo, Volcán or Pregonero, nowadays have [...]
First of all, I remind you of Zanders’ rule #6: don’t take yourself too seriously. Then, the question always jumps to a simple “and what are the first 5 rules?”. The answer then is to be expected: they don’t exist and it [...]
Every day, advertising influences the world intensely, profusely and repeatedly with creative ideas to change the world. The Cannes Lions International Festival of Creativity and the Bill Melinda Gates Foundation know this, and have teamed up to promote the use of creativity [...]
If you are not, let’s assume that you are among the general public, and not a puclicist, advertiser or any media or digital media. So, with everyone leveled up as busy people going about their happy lives, is there anyone out there [...]
Exactly 25 years ago today, Alexandra Franco opened the doors of the Casa de los Niños Montessori in Escazú, the kindergarten that today is called Hometwo. This long journey triggered the modern Montessori movement spread throughout the country in early childhood education. [...]
As customers, we do not have a monopoly on the truth, although we always have the power to decide, to choose whether to approve or reject, to return or leave, to recommend or not, to repeat or discard. I believe that the [...]
NEWS PUBLISHED IN LATINSPOTS: (22/03/10). In an unforgettable night, Tribu DDB was the most awarded agency of the Caribbean Festival with 21 awards (4 Golds, 8 Silvers and 9 Bronzes). Father with 11 and Pagés BBDO with 9, followed on the podium. [...]
In an unforgettable night, Tribu DDB has been the most awarded agency in the Caribbean Festival that concluded just a few hours ago. We won 3 Golds, 7 Silvers and 9 Bronzes in a creative competition that included agencies from Central America, [...]
Hans Rosling was an exchange student in India when he discovered that Asia had all the capabilities to claim its place as the world’s dominant economic force. At TEDIndia, he charted economic growth since 1858 and predicted the exact date when India [...]
From our new friends at DM9 DDB Brasil, who edited this video… for you!
Dr. Roberto Sasso will be hitting a bases loaded home run today with the stadium full to the last chair, as he launched the idea, sustained it and it finally materializes at the Children’s Museum, under license and authorization of TED in [...]
ADLATINA. March 18, 2010 COSTA RICA: TRIBU DDB WAS AGENCY OF THE YEAR AT THE VOLCANO FESTIVAL “Stimulating competitiveness in our markets is essential to win abroad”. The president of Tribu DDB Costa Rica reflected on the reality of regional creativity, with [...]