All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
“In Costa Rica, advertising agencies have no spelling and have not been buying dictionaries for years”, said Mr. Alberto Cañas in the article published a few days ago, which I am including in PDF format. Given the case cited, I am afraid [...]
Everything remains the same in advertising in our country, or am I wrong? (I want to be wrong!). However, I think we are on our way to a new edition of Volcanoes with a little more than three months to go, the [...]
Yesterday we met Patrick Henry Hughes and his dad. When you meet limitations like that live and in full color, a little me jumps on your shoulder and yells at me: Do you realize? Do you see all you’ve got? Stop whining, [...]
In the Willow Creek auditorium, minutes away from listening to Michael Porter, strategy guru and Harvard professor, we were treated to innovation and talent on several strings and a sensational guy.
Today we are in the outskirts of Chicago, with thousands of people in an extraordinary experience that began only about 3 hours ago. I invite you to follow this experience at this wonderful Willow Creek Christian Church, through an online experience at [...]
Freedom is blogging in your underwear. Or in your pajamas, from your bed, rocking chair or toilet. In the end and in the beginning it’s a matter of doing what you’re passionate about. It’s been a while since I met Hugh MacLeod. [...]
We are entering the end of the local process and we are at the gates of a new competition. The young Tico talents are about to receive their briefs and run the extra mile. The good thing is that a meme that [...]
There is danger in the comfort zone. Especially for those who prefer radical growth to so-called organic or incremental growth. It is not true that radical is always risky, although to be successful in life you have to take risks. If you [...]
There’s no denying it. The first piece by Tribe for Purdy Motor had a special meaning today. And well, it had to be for the entire Toyota Land Cruiser line. Want one? Here’s more Land Cruiser to tease you.
Protecto is Tribu DDB’s most consistent brand in recent years at Cannes. We took it two years ago with “Seis Mil Colores”, last year we achieved 3 finalists with “Paletas” and now it returns to Cannes 2012 with “Lavable”. If I were [...]
