. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
If this video doesn’t make your skin crawl from head to toe, or at least make your eyes sparkle with tears… you’re already dead! Thanks by the millions to my brother Carlos, for sending me this wonderful video, pure inspiration, legitimate inspiration, [...]
In the article above Paul appears in his first performance and in this video in the semi-final. I don’t know which video is more impressive, more inspiring, more to the heart and soul. It doesn’t matter. They both add up and that’s [...]
Stockholm Syndrome is a psychological state in which the kidnap victim, or person detained against their own will, develops a complicit relationship with their kidnapper. On occasion, prisoners may end up helping captors achieve their ends or evade formal authority, according to [...]
From the farthest reaches of Africa comes a love story. At the age of 14 he discovered in a book how to generate electricity, and with no limits in his mind, he built a windmill to produce it. Nothing is impossible, and [...]
When a company’s advertising seeks to make the world a better place and tries to do so, it gives us hope for the future. BAC’s new campaign in the region exalts the values of people like you and me, the values that [...]
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By Maximiliano Denaro. From the editorial staff of Clarín.com. mdenaro@claringlobal.com.ar A group of German scientists studied that neuromarketing works and that our brain responds better to known brands than to unknown ones. Scientists from Ludwing-Maximilians University demonstrated, thanks to functional magnetic resonance [...]
If your agency makes fast, low-cost ads, especially as requested, I’m sorry to say that it is just another commodity . An undifferentiated, low value-added product is in the uncomfortable position of being easily substituted. In our case, by any free-lance or [...]
