All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Last Friday Al Gore spoke to the world’s advertisers, creatives, clients and production companies at the Grand Audi of the Palais des Festivals in Cannes. The climate crisis is a huge, urgent, important issue, and we can all make a contribution. Al [...]
Leo Burnett Australia ignited everyone’s imagination with an idea that makes us smile, excites us and makes us contagious. The presentation of Leo and its Contagious division has just finished, an extraordinary seminar, superior to any other seen during the week. And [...]
In turn, Saatchi Saatchi’s global network managed to sneak in as the third most awarded network at Cannes 2007. Undoubtedly, another great year for the creative organization headed by Bob Isherwood, as well as for Tony Granger in New York, which in [...]
This is an award at Cannes that we all applaud, because it presents the false advertising evolution of feminine beauty and the reason why it is totally misrepresented. A thunderous applause for Dove and Ogilvy Canada. Standing ovation, with millions of hits [...]
THIS BLOG SUCKS. GO NEXT DOOR. Yeap, do yourself a favor and betray this blog right now, click the following link and dive into this site: https://innovation.cnbc.com/en/programmes/innovators_iconoclasts/innovators_iconoclasts Later… would you please… come back? Mario Morales, you are a bad influence, because of [...]
The arrogance of the advertising creative shines through when everyone else is square and we are not. When we think that the account executives fall short, or that the brand manager has no idea what needs to be done. It’s arrogance when [...]
After expanding the blog’s bandwidth, since it burst the day before yesterday due to an unexpected excess of hits, this meeting point on the net is back online, more solid and better prepared to receive your frequent visits, contributions and participation. In [...]
Garnier BBDO has been strengthened for years with the frontal competition of jotabeqú and vice versa. Ogilvy is the product of the merger of Óptima and Modernoble, as well as of its competition with Asesores or Publimark, to name just two. Tribu [...]
Or, should I say, are we going to Cannes? In 2006 I woke up to my life mistake and discovered how late I was going for the first time to the great advertising festival in the world. There I told Pablo del [...]
Billy Collins, former US Poet Laureate and one of America’s best-selling poets, reads his poem “The Best Cigarette” with animation by David Vaio of FAD. Noted for their intelligent humor, accessibility and observations on daily life, Collins’ popular poems come alive further [...]
