All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
We are attracted to the motivations provoked by this commercial, designed for an aggressive retail client who understands that emotional connections must be powerful between their brand and their consumers. Payless is present in 9 countries in Latin America, and although it [...]
I have little to say for a Volcano like the one we have just experienced, however, I think it is very necessary to review some things, and for this reason, I would like to share some of my observations. 1. The constitution [...]
Last night we had one more Volcano , and as usual, there were the euphoric, the indifferent and the frustrated, there were the skeptics and the challenged, those who only thought about next year, those who hoped it would be this year, [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
It was fun to see a new launch at the Apple store in SoHo. Once again the lines were early, and the enthusiasm for the new iPad was not long in coming. Here’s a short video shot on iPod Nano and edited [...]
December 14, 2009 COLOMBIA | PRESIDENT OF THE WEEK Arnau: “There is always something pending; in our case, to bring a Cannes Lion next year”. Recently named Creative Agency of the Year at the Nova Festival, which took place last November, DDB [...]
Tribu DDB is agency of the year By: Redacción EN, Thursday, March 25, 2010 At Festival Volcán, the company has been awarded with the Volcán Agency of the Year Award by the Costa Rican Association of Advertising Agencies, recognizing its work. With [...]
Very grateful for the opportunity, the agency of the year in the Volcano, and the most awarded agency in the Caribbean, Tribu DDB, will present in Costa Rica the agency of the year in Cannes, DM9 DDB Brazil, and the most creative [...]
How difficult it is to feel, remember and receive the message of Christ on the cross in these times! My childhood memories give me the impression that it was easier to live Holy Week in its profound meaning of life. In other [...]