. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
I’m 63 years old and alive and kicking. I’m in awe and thrilled to bits, currently trying to carry on with my life in the midst of the new normal. Due to the covid-19 pandemic, I’ve been staying at home most of [...]
At that time, San José was home to a living, breathing example of a dream come true. Two inspired youngsters, Jorge Jiménez and Giselle Zamora, ventured off to Italy 43 years ago where they blazed a trail, had a son named Esteban, [...]
A few years ago, when I first wrote this piece in the Costa Rican newspaper La Nación, Apple had just broken ground in an innovative way that had nothing to do with technology, a new device or a new machine. Rather, they’d [...]
It was March 2008 when I programmed the rental car’s GPS to find the closest gas station. I was in Paris and had to fill the tank in order to avoid the steep cost of gas at the rental agency. Since I [...]
When I typed this question into Google, a whopping 241 million results came up. “Holy shit!” I thought to myself. Then, I tweaked my query slightly, swapping the word “world” for “life” and two million more search results were generated. Safe to [...]
My blogging debut was back in 2005 when I first wrote a few lines here, on the Slow Burn blog, named A Fuego Lento in Spanish. Since then, it has certainly lived up to its name; I’ve gone through periods of writing [...]
The B in the DDB brand is for Bill Bernbach, the most important publicist of the 20th century, and whose influence continues to be relevant. No creative advertiser or advertising client should miss this video. From DDB Latina’s YouTube channel.
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
May Kodak’s history not repeat itself among us!
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
