. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
May Kodak’s history not repeat itself among us!
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
When Paula Guevara and Carlos Jimenez were the first Ticos in the Young Lions Competition, in June 2007, I participated as well. Here is the picture to prove it. Yes, the chicken is me, and what fun we had, because they needed [...]
It is interesting to see the behavior of blog visits, page views and variations. For example, these days there must be some university working with the Buenos Aires Zoo case, because the pieces referring to this client have multiplied. Often an article [...]
Over the course of a few days in Miami, I have disconnected from the blog. It is important to do it whenever, to feel good doing it and even to want to continue disconnecting for the simple fact that it is often [...]
For a month of 29 days, A Fuego Lento had an important number of visits during the month, particularly in the Advertising Zone. We will continue to see you here. Greetings!
We usually ignore our areas of greatest opportunity, so it should come as no surprise to discover them on radio. Here are some of the best pieces from last year’s Cannes, so the spaces are in sight and sound. However, it should [...]
. The race for the first lion for Central America is open, and in 2008 the question could be answered: Who hunted the first lion? What agency achieved the first? Who starts the harvest? Gold, silver or bronze? Does the color of [...]
There is much to learn from the elegance and class with which the world’s most famous actors applaud each other. With great dignity and solid attitude, the cameras focus on the winner, not without glancing at those who were competing for that [...]