. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
May Kodak’s history not repeat itself among us!
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
When Paula Guevara and Carlos Jimenez were the first Ticos in the Young Lions Competition, in June 2007, I participated as well. Here is the picture to prove it. Yes, the chicken is me, and what fun we had, because they needed [...]
A couple of issues ago, a column appeared in Advertising Age Central America and Caribbean. It may well have gone unnoticed by many, especially since the publication does not have a digital version, as hard as it may be to believe. However, [...]
As of June 20, we will have a new option for entertainment in front of the screen, and it won’t be on TV: the Bob Garfield Lounge. The development of content continues to be frenetic on the network and today it is [...]
For years we have been looking for a Lion at Cannes, however, in 2011 we have one guaranteed. Our entries were made in Print, Media and Public Relations for a total of 9 shots at the frame that we hope to see [...]
I have a lot of time to write with an idea or two in mind. This is why starting a paragraph today without one is suddenly extremely amusing to me. I have no idea where I’m going or what I intend to [...]
Today, the news of a new commercial by Tribu DDB for their client El Verdugo is published in La Nación. The fourth commercial in the story of the arm wrestlers and the Paganini family is a social phenomenon that we love to [...]
An influencer is a person, male or female, who has the ability to think differently and a new way of expression. It is someone who can take a brand, an idea or a concept and bring it to everyone’s attention. An influencer [...]
