All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
The Cannes Lions International Festival of Creativity is as important today for clients as it is for creative, media, PR, digital agencies and more. Whoever has a brand, whoever invests in its image, the perceived value of its product or service, whoever [...]
A Festival of Creativity The Cannes Lions International Festival of Creativity today is as important for clients as it is for their creative agencies. This is also true for companies in media, public relations, digital and more. It is ideal for those [...]
The Importance of Creativity Have you ever asked yourself this question? In my case, I must confess that I have not, despite decades of living an activity that is, at its very essence, creative -business, brands, and advertising. Maybe it’s because a [...]
The Ombudsman’s Office and the Propaganda Control Office forget that the rights of the citizens are not above the rights of the property. Today, Banco de Costa Rica announced the withdrawal of its Toucan campaign due to a “prevention order” by the [...]
Why Is It Good to Learn a New Language? I’ve been away from my keyboard and blog for a while. I’ve been distracted by a thousand other things, yet somehow, every day, I increasingly recognize and appreciate the moment in fifth grade [...]
Success is not a gold medal, nor is it a Lion at Cannes, a million Euros or a marathon in a personal best time. Success has become distorted and although it can be achieved on a daily basis, it can generate the [...]
Sebastián Mopardo sent me this email that I am happy to share with you, from our friends at the brother school of creatives. SM: Hi Jorge, how are you doing so long? I have seen your blog daily and although I have [...]
There are people who live inspired and there are people who do not. The difference? Some people read inspirational texts, surround themselves with inspirational people, attend inspirational events, draw from inspirational sources, live in or create inspirational environments, persist in their minds [...]
There is no one who understands this blog. The statistics that the system gives me is very limited, and for this reason, I really don’t know who visits it. I guess we are a little bit of advertising friends, or suddenly, many [...]
Can you imagine this aircraft at Juan Santamaría? We need a lot of imagination for this. See it inside and out: The world flies at a speed completely different from ours. While in Panama they started the expansion of the canal for [...]
