All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
PROMO ACTIVATION, PR DIRECT LIONS WINNERS ANNOUNCED PROMO ACTIVATION AND PR GRANDS PRIX GO TO USA DIRECT GRAND PRIX GOES TO NEW ZEALAND Cannes, 22 June 2010 – The first of the Cannes Lions International Advertising Festival winners were honoured last night [...]
Today we enjoyed the most exciting recognition for the creativity of a dream team in a company like few others: Tribu DDB has 5 finalists in the Press category at the Cannes Lions Festival. These two images are worth gold, no matter [...]
A couple of issues ago, a column appeared in Advertising Age Central America and Caribbean. It may well have gone unnoticed by many, especially since the publication does not have a digital version, as hard as it may be to believe. However, [...]
As of June 20, we will have a new option for entertainment in front of the screen, and it won’t be on TV: the Bob Garfield Lounge. The development of content continues to be frenetic on the network and today it is [...]
For years we have been looking for a Lion at Cannes, however, in 2011 we have one guaranteed. Our entries were made in Print, Media and Public Relations for a total of 9 shots at the frame that we hope to see [...]
I have a lot of time to write with an idea or two in mind. This is why starting a paragraph today without one is suddenly extremely amusing to me. I have no idea where I’m going or what I intend to [...]
What we do in life… echoes in eternity. And if so… what are you doing with your life? what with mine? what are we doing with our lives? We didn’t get to be gladiators in a Roman arena. Nor Japanese invading American [...]
Pancho Terán, General Creative Director of TRIBU / Nazca Saatchi Saatchi, (very serious in this photo!) is a member of the jury for the New York Festival, and for this reason, we have seen him focused on his mission, which at the [...]
When Paula Guevara and Carlos Jiménez receive the brief for the Film competition in Cannes, next June 22 at 8 a.m., they will be competing against 19 pairs from around the world for a Golden Lion in the Young Creatives Film Competition. [...]
My heart is trusting because I know you and in the midst of the storm I am never alone and I can see your silhouette in the midst of the fog your grace is sufficient in me, if the world trembles every [...]
Fear paralyzes, curtails, delays, annuls, petrifies, disables. Fear subjugates, subordinates, crushes, stuns and degrades. Fear humiliates, lulls and disarms, fear is a scourge and should not be a part of your life. Fear is subjective, personal, it is in each person to [...]
I celebrate advertising that contributes, that says something meaningful, for ideas that inspire and ignite. Standing ovation for messages that make the world a better place. With an extraordinary sense of timing, Messi’s goal yesterday is already an impressive commercial for Adidas: [...]
