All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
I had a great time in the auditorium of the Rafael Landívar University, and I want to leave it marked with this video in my blog, because after a few years this is going to be my personal album of memories.
When Tribu and DDB decided to join forces in Central America, we set out to make our network the most influential agency in the region. We set out to do it from every brand and every campaign, and from every opportunity, such [...]
Yesterday I had the immense pleasure of visiting Guatemala once again, this time to bring to the University Rafael Landívar the “Taka tum tum tum taka taka taka tum, an urban story of influence and transformation.” An experience like the one I [...]
Mental change is the demand today for those of us who inhabit this planet. Especially for those who seek every opportunity to make a difference, to exist for a purpose or to live with meaning. A week ago I had the immense [...]
Today I sat down to read Fusil de Chispas and all the comments posted on Christian Cambronero’s famous blog in reference to Tribu DDB ‘s new campaign for our client El Verdugo, produced by Camera, with only a week on air. How [...]
After listening to him on Zeitgeist I wrote him to ask for the link to the video of the first follower. And of course, minutes later he answered me with details, several options and the recommendation to use it, copy it, play [...]
Hoy colocamos unas cuantas Macs viejas a la entrada de nuestro edificio, como bien lo redactaron Liz San Elías y Carlos Soto, en un Tribu to Jobs. Las reacciones no nos las imaginamos, y nos han venido a recordar todo lo que [...]
It transformed the lives of millions around the world, including mine since 1985. Thank you Steve. May you rest in peace. Forever grateful.
In Inner Mongolia and next to the Gobi desert, a new architectural marvel has been added to the planet. In a bid in the style of Bilbao with its Guggenheim by Ghery, Beijing commissioned this work to MAD Architects 6 years ago. [...]
Let’s talk about your finances for a moment. Are they in balance or out of balance? Are you paying more to your credit card issuer than you’d like? Do you want to buy a house but don’t know how? Is your first [...]
In our soccer countries, very little is known about rugby. For this reason, I include this video in case you want to know the basics of this spectacular sport. After the New Zealand All Blacks beat Canada last Sunday, the best teams [...]
Stefan Asafti has created an interesting project about brands, which he justifies as follows: “The truth is that every pair of rivals has something in common. It has something that has helped them build their identity, all the way to becoming the [...]