All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
After almost two years since its inception, we can celebrate the complete success of our adventure in digital production and that until today responds to the name of BOSZ, led by MBA José Coto as CEO and Partner of the firm. With [...]
Shortly after entering Methodist College in fifth grade, I don’t remember if it was that year or later, a high school student published his poems. I remember my surprise at his talent, and particularly his extraordinary wit with one in particular, which [...]
In a matter of a few days we will reach over 4,000 people who would have made a click on Facebook that is extremely meaningful to us at Tribu DDB. This is an important segment self-defined by a LIKE that represents a [...]
Tribu DDB is a competitive sailboat sailing the seas of life. It is driven and enjoyed by dozens of crew members who are passionate about their vision, as it is in the direction of our own personal dreams and aspirations. More than [...]
Saturday morning I hung up the lions and we went for a walk. Here are some pictures of the surroundings of Cannes and with them, several additional reasons to go to the Festival. The images speak for themselves of corners and places [...]
A few days ago I had the opportunity to see our 9 young people up close in Cannes, and I can’t express enough the emotion that living with them has left me, even if it was just for a few moments. Their [...]
I join the millions of tweets, posts, references, links and everything that adds to one of the most viral campaigns in a long time: Benetton’s Unhate. What envy! And I don’t mean the envy that some people might feel when they kiss [...]
Today has been an unforgettable experience: the Media Planning organized by Advertising Age in Tegucigalpa, Honduras. My commitment to share the Yellow Papers on Social Creativity and Six Degrees remains firm here with links to the PDFs on the DDB site. In [...]
Last night we closed our year of festivals with 3 Effies, one gold and two silver, all by Tribu DDB for our client Grupo Monge. Here’s how they look with some of the other awards won this year. The Iberoamerican Eye Gold, [...]
On Tribu DDB’s website today, we found a photo worth remembering. There is not much to add to the expressions that perfectly reflect what happens in an organization that is making its mark. We are missing a lot of people in the [...]
Emma Wilkie, General Manager of the Gunn Report kicked off at 9:00 AM on the third day at the Ojo. A few hours away from the Effie in Costa Rica, it is interesting to start with a presentation that sustains the undeniable: [...]
To listen to the most awarded creative of the last 15 years in Argentina, I sat in the front row of the Ojo de Iberoamérica to take notes. If Pablo talks, I listen. I am his fan and over the years we [...]