All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Cannes Lions 2010 Film and Press Juries announced 03 March 2010 The organisers of the 57th Cannes Lions International Advertising Festival are pleased to announce this year’s Film and Press Lions juries. “Pulling the finest creative talent from across 25 countries has [...]
PR And Promo Jury Presidents Announced 10 December 2009 Two more industry leaders are named as heads of jury by the organisers of the 57th Cannes Lions International Advertising Festival, the most prestigious global advertising and communication awards on the industry’s calendar. [...]
Cannes Lions 2010 Radio, Media And Outdoor Lions Juries Announced 15 March 2010 Cannes Lions are pleased to announce the members of the Radio, Media and Outdoor Lions juries. Commenting on the juries, Terry Savage, Chairman of the Festival said, “Cannes Lions [...]
Cannes 2010 Direct, PR And Promo Activation Lions Juries Announced 30 March 2010 Cannes Lions are pleased to announce the members of the Direct, PR and Promo Activation juries. Philip Thomas, CEO of Cannes Lions, said, “We are seeing more and more [...]
Cannes Lions 2010 Cyber And Design Juries Announced 07 April 2010 Cannes Lions are pleased to announce the members of the final two Cannes Lions juries to be revealed, Cyber and Design. Terry Savage, Festival Chairman, said, “In 2010 we welcome two [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
“If I have seen further, it was because I did it on the shoulders of giants” said Newton when he spoke about teamwork. At another point in history, Edison said that “A genius is 1% inspiration and 99% perspiration”. Ray Kroc, the [...]
The first surprise of the night was for radio. The second was for Tribu. The third surprise was for Videocentro. The lottery played and this time it was our turn. It was a night for our tribe of talents, as if to [...]
All in the light and no surprises. The work by Tribu DDB continues to show consistency in the creative product. To prove it, here are the pieces for this furniture beautifully finished with Madetec. They are in Pregonero even though they didn’t [...]
The unexpected sponge meteorite is about to disappear to the dinos on the wall painted by washable Protecto. And perhaps, also about to surprise with new accolades for Tribu DDB. Simple and elegant, idea and execution perfectly aligned with the benefit of [...]
No. Maybe better, instead of talking, we take notes. Here are some examples that start with beer, go through the museum and end up going back to the future. All this, regarding the new category at Cannes: Branded Content. Why not a [...]
I think you have to look for Evelyn, although she sure isn’t on national television. When I occasionally see her, the commercial breaks are still full of the same thing. Exceptions are rare and that is why, if creativity is called Evelyn, [...]