All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Cannes Lions 2010 Film and Press Juries announced 03 March 2010 The organisers of the 57th Cannes Lions International Advertising Festival are pleased to announce this year’s Film and Press Lions juries. “Pulling the finest creative talent from across 25 countries has [...]
PR And Promo Jury Presidents Announced 10 December 2009 Two more industry leaders are named as heads of jury by the organisers of the 57th Cannes Lions International Advertising Festival, the most prestigious global advertising and communication awards on the industry’s calendar. [...]
Cannes Lions 2010 Radio, Media And Outdoor Lions Juries Announced 15 March 2010 Cannes Lions are pleased to announce the members of the Radio, Media and Outdoor Lions juries. Commenting on the juries, Terry Savage, Chairman of the Festival said, “Cannes Lions [...]
Cannes 2010 Direct, PR And Promo Activation Lions Juries Announced 30 March 2010 Cannes Lions are pleased to announce the members of the Direct, PR and Promo Activation juries. Philip Thomas, CEO of Cannes Lions, said, “We are seeing more and more [...]
Cannes Lions 2010 Cyber And Design Juries Announced 07 April 2010 Cannes Lions are pleased to announce the members of the final two Cannes Lions juries to be revealed, Cyber and Design. Terry Savage, Festival Chairman, said, “In 2010 we welcome two [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
I have a lot of time to write with an idea or two in mind. This is why starting a paragraph today without one is suddenly extremely amusing to me. I have no idea where I’m going or what I intend to [...]
Today, the news of a new commercial by Tribu DDB for their client El Verdugo is published in La Nación. The fourth commercial in the story of the arm wrestlers and the Paganini family is a social phenomenon that we love to [...]
An influencer is a person, male or female, who has the ability to think differently and a new way of expression. It is someone who can take a brand, an idea or a concept and bring it to everyone’s attention. An influencer [...]
The screen shot presents an unexpected winner. In the past Volcano was the first surprise that many of us agreed to celebrate. The best work of the Festival went to House Rapp for his case for 3M with a surprise Volcano, as [...]
A couple of years ago we tried to make it to the shortlist in print with Aceite Salat, and failed. This year we are back with Protecto and Videocentro, even though we know it is very difficult to make it to the [...]
When it comes to competing, without fear of being wrong, Tribu is always in first place. Not necessarily to win, but to give it their all trying. Check out the pieces for Protecto competing in the upcoming Cannes Lions 2011 Festival, after [...]