All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days away from the most impressive record achieved in recent times, Usain Bolt is inspiration to the veins to convince us still in doubt that nothing is impossible. At only 23 years old, in case you hadn’t seen his race [...]
Zunga sent a tweet with this commercial and in case you haven’t enjoyed it, here it is. Indeed, you see it and you get to convince yourself that you can beat Bolt if you want to!
From Del Campo Nazca Saatchi Saatchi we are used to one idea better than the other, from one Lion to another, from one surprise to another, and with this beautiful campaign for Cadbury’s they achieve the right twist to turn the hidden [...]
I’ve been a fan of Lynette Chiang since she came to Costa Rica many years ago and was Creative Director of our agency. After her time at Tribu Saatchi Saatchi, she moved to Eugene, Oregon and started her work with Bike Friday, [...]
Make sure to save the night of Thursday, November 26th in your agenda, as it will be a gala evening at the National Theater of Costa Rica for creatives, advertising clients, media and everyone in the advertising world. ASCAP will present the [...]
El próximo domingo 16 de agosto podrás vivir la experiencia de North Point en vivo y en línea hasta la pantalla de tu computadora. No te perdás ésta nueva, fresca y emocionante forma de conectar con Dios, porque el mensaje de [...]
Today is a Sunday like any other Sunday. We still wake up in the morning, get up to the bathroom, brush our teeth and start the day, however, at a different pace than a weekday, more leisurely, more relaxed and somewhat serene. [...]
Sisomo stands for sight, sound motion. And it has been created by Kevin Roberts, the Global CEO of Saatchi Saatchi, and his team around the world. The idea is simple, and states that in the age of screens, we are obliged to [...]
Since April 2003, we assumed a strategic commitment to the idea of creating and perpetuating Lovemarks, to focus on emotional branding and the sustainability of our clients’ businesses. . We did so after having made sure to feel it in our hearts [...]
A few weeks ago I was touring the Tate Modern, to discover an exhibition that connects with the world like few others: GLOBAL_CITIES. . Be sure to visit it on their website, explore it and discover it. Here is a time-lapse of [...]
In the left column there are often photos that deserve a click, because there are short articles related to these images. Click on them, as I have noticed from the blog statistics, that they go unnoticed by most people. So when you [...]
