All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
This video has over 7.6 million views on YouTube, produced, acted, created and posted by “Fred”, a guy who entertains, amuses and is followed by millions of people around the world. Of all the recent phenomena, Fred is one of my favorites, [...]
Have you ever thought about how different your outlook on life would be if you were a person with absolute faith that God is with you? If you have never meditated on this before, this might be a good time to do [...]
With Telas de Protecto and the stories of Salat, we had a great night in Guatemala. In addition, JWT Costa Rica was the agency of the year, and with the Tribu Jades and the one won by Garnier BBDO, we can return [...]
With more than 5.6 million views on YouTube, this Evian commercial proves once again that people love to be entertained, have fun, enjoy the unexpected and add a little joy and sweetness to life. Here it is so we can keep adding [...]
UGAP has organized one more year its creative festival in Antigua, Guatemala, very possibly, as in all creative festivals, with less participation than in 2008. From Costa Rica, the agencies sent entries that were modest in quantity but very important in quality.
One day a week should be a day of pause and reflection. At least one to stop the world and feel. Sometimes I succeed, often I don’t. On the endless quest, taking steps in His direction. Happy Sunday.
fROM TedTalks. Jimmy Wales is founder of Wikipedia, the self-organizing, self-correcting, ever-expanding, and thoroughly addictive encyclopedia of the future. In this presentation, he explains how Wikipedia’s collaborative system works, and why it succeeds. (Recorded July 2005 in Oxford, UK. Duration: 20:47)
Published in The Advertiser in February 2005, attached are some ideas with business sense and emotional depth. This document is especially valuable to every client of an advertising agency. Consider that in his or her condition, the client can make a significant [...]
I believe that Costa Rica is developing a conglomerate of advertising agencies capable of turning our country into a coordination center for regional accounts, for the export of creativity and ideas. If our future as a country is visualized in services, ideas [...]
Pay attention to them: they are the ones who have all the authority to say NO, and almost none to say YES. Do you know any of them? Are you one of them? Do you have any ideas to help them? We [...]
