I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
Del Campo Nazca Saatchi Saatchi has a bold and brave proposal to compete with the gigantic production budgets that come to Cannes in the beer category. I’m excited about this campaign and believe it will do very well at the big festival [...]
It was just in line, it competes and lines up as a very good performance option for Saatchi NY at Cannes. We’ll see, what do you think?
Little by little the favorites for the next festival in Cannes are beginning to appear, and among those that we will be publishing here, Wispa is a surprise and a gift. Tomorrow we will have JC Penney’s Doghouse.
Every Monday at Artecine Lindora, at 7:15 PM, The OpenHouse Project presents a fresh new experience to connect with God at the movies. And every Monday in March, the Twisted series brings extraordinarily relevant talks. If you live or work in the [...]
Spectacular, powerful, impressive, profound, majestic, José Abreu leaves us connected in the highest voltage with dreams, vision, principles, accomplishment and unprecedented achievements. Pride of Venezuela and model in Latin America for the whole world.
First he changed the world with Microsoft, and now he’s trying again from his foundation and with a new way of understanding our presence in it. Bill Gates is even funny in this conversation. For the richest man in the world, my [...]
As a result of the article “WHAT DO I DO WITH THE BLOG? comments, suggestions and doubts, so we decided to make an immediate change immediate change: if you are going to leave your comment you will not have to register anymore [...]
“Optimizing, the art of finding the best choice among all the options, is a luxury we often can’t afford. Instead, we take the first appropriate solution we find, even if it means deciding where to eat lunch, who to hire or what [...]
Artículo publicado en BusinessWeek: Saatchi Saatchi CEO Kevin Roberts toiled to make his firm a force among creative agencies. Now–in today’s splintered advertising universe–he’s scrambling to keep it relevant Kevin Roberts may well be the most successful adman of his generation. Over [...]
On April 5, 2005 I published the first article on this blog. Today, almost 700 articles later, I ask myself: what should I do with the blog? And for this, I would love to have your opinion. Let’s see the options I [...]
A week ago a DDB TV commercial for Automercados won the Grand Volcano, the country’s dean advertising agency won Agency of the Year, a supermarket chain, precisely Automercados, won the Volcano for Advertiser of the Year and the surprise of the night [...]
