All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Although Garnier BBDO wants to repeat agency of the year and jotabeqú wants to regain that status, the truth is that next Thursday’s Volcano has no favorites, or as they say, it could be a surprise. Personally, I think it will be [...]
I fully identify with all those who complain about the enormous distance between day-to-day life and what goes to a festival, when it comes to advertising creativity and commercial messages. It would be great if consumer activists united to demand that advertisers [...]
We are still living on the prayers of our grandparents, enjoying the blessings that come to us because of the hymns they sang and the petitions they made, says Jon Goode. Like him, we have a little more than others and [...]
“I already plan to turn up the volume on all the dreams in me. …you have to grow up and you can’t be a baby anymore. …I want to be like this. Surrendering my life… …for You what is dark, is not [...]
Message sent by Antonio Ramirez. ___________________________________________ Jorge, How do you do. We don’t know each other but I’m an advertising and marketing fever. I signed up for your blog because a creative friend of mine, known as Yorsh, passed it on to [...]
glumbert.com – The Great Descent Do you know the worst thing that could happen to a client? And I want to insist, do you know the worst of the worst of the worst of all the worst things that could happen to [...]
We moved to the Dent when I was about 11 years old, and since then, I had new neighbors: an Automercado, Giacomín and the bowling alley. For years they meant a part of my life that I always remembered with great affection [...]
This is really stupid. However, that’s how we started and today, Sony’s PlayStation and Nintendo’s Wii, to name just two brands, are global empires. Could it be then that stupidity does indeed exist? The little game is literally stupid, and proves that [...]
“In this business you have to make a scoop of shit taste like vanilla ice cream… and when you’re done, count on your stomach to voluntarily order a second helping!”, Bob James told me in 1988 when he was CEO of McCann-Erickson [...]
