All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
From today in five weeks will be the Berlin Marathon. There will be Haile Gebreselassie in the lead, possibly the greatest marathon runner in history, world record with 2:04:26 in Berlin 2007. Also, about 30,000 runners behind, I hope to be [...]
And the clicks continue. Noah’s project is as creative as it is strange, as beautiful as it is weird, as artistic as it is self-centered, yet it is generous, meticulous and painstaking. Don’t miss his website with more than two thousand and [...]
In the voice of Bono and his U2, this is a song of deep meaning. There are those who start, those who return and those who keep searching. No matter where we are or what the starting point is today, perhaps the [...]
The volcanoes of Guatemala are imposing, spectacular and unmistakable, as has been BBDO in this country, led by Ernesto Villa and Victor Garcia. Their agency has been four years in a row the agency of the year in Antigüa, their creative product [...]
It’s the direction that determines the destination, and that’s why everything points to Lovemarks at Tribu and Saatchi Saatchi. Beyond the flavor of the month or just another fad, filling the world with Lovemarks is the focus of everything we do at [...]
The next Volcán will be open to the participation of all Central America and therefore, it becomes a new regional competitive scenario for advertising creativity from Guatemala to Panama. The vision of a Creative Central America, the strengthening of Fecap, the opportunities [...]
Success is not a gold medal, nor is it a Lion at Cannes, a million Euros or a marathon in a personal best time. Success has become distorted and although it can be achieved on a daily basis, it can generate the [...]
Write a poem. A novel. A short story. Write a song. A blog entry. An original idea. An equation. Writing a tweet. A new element. Writing is a curiosity. I have been days with my fingertips away from the keyboard. My head, [...]
Too often I hear of a crisis of leadership. However, I have never heard anyone talk about a crisis of passivity. Too many people are contemplatively waiting for a solution to their problems by that dishonest means found in the minds and [...]
The future will be a consequence of the decisions we make today. It is not a matter of luck, nor do I believe it is a matter of destiny, the “I hit the jackpot”, I hit the lottery or I was born [...]
Born With Handfuls of Talent Throughout the years I have accumulated a good deal of pain after hearing the excessive repetition of the statement: “I am not creative”. A consequence of our surroundings, our education system, upbringing at home, other variables, or [...]
To Uber or Not to Uber? I’ve only been in the country a few days in the past few weeks, so I’ve observed from a distance the complaints by taxi drivers against Uber. However, I feel it be useless because of the [...]
