I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
The next Volcán will be open to the participation of all Central America and therefore, it becomes a new regional competitive scenario for advertising creativity from Guatemala to Panama. The vision of a Creative Central America, the strengthening of Fecap, the opportunities [...]
This screen breaker by Saatchi Saatchi New Zealand, shows the perfect application of technological resources to add to a brand’s OneWordEquity: unbreakable. The app uses the Mac’s built-in camera, and delivers a fun experience, as well as a lively talking point. If [...]
When Peru won its first lion at Cannes, it did so with this story and this commercial. At its presentation at the Grand Palais, the statuette was accompanied by a standing ovation that validated its delivery and its human reach in every [...]
Let’s be clear: JWT Costa Rica’s feat this year at Cannes is close to unrepeatable. Likewise, the role we played in the Caribbean last February, with 7 agencies winning statuettes, although more possible than four lions with one piece, is equally difficult. [...]
With the recent release of the Batman saga, a simply awesome viral campaign was created and at least to me it makes me think about how much we have to learn. The viral consisted of 26 independent but related websites (at least [...]
In a month post-leones and with a deliberate pause in various topics, the blog reached almost 142,000 page views and a lot of tranquility in an experimental space that I continue to enjoy. I don’t know the levels of reach and frequency, [...]
Cannes Lions 2010 Cyber And Design Juries Announced 07 April 2010 Cannes Lions are pleased to announce the members of the final two Cannes Lions juries to be revealed, Cyber and Design. Terry Savage, Festival Chairman, said, “In 2010 we welcome two [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
It was fun to see a new launch at the Apple store in SoHo. Once again the lines were early, and the enthusiasm for the new iPad was not long in coming. Here’s a short video shot on iPod Nano and edited [...]
December 14, 2009 COLOMBIA | PRESIDENT OF THE WEEK Arnau: “There is always something pending; in our case, to bring a Cannes Lion next year”. Recently named Creative Agency of the Year at the Nova Festival, which took place last November, DDB [...]
Tribu DDB is agency of the year By: Redacción EN, Thursday, March 25, 2010 At Festival Volcán, the company has been awarded with the Volcán Agency of the Year Award by the Costa Rican Association of Advertising Agencies, recognizing its work. With [...]
Very grateful for the opportunity, the agency of the year in the Volcano, and the most awarded agency in the Caribbean, Tribu DDB, will present in Costa Rica the agency of the year in Cannes, DM9 DDB Brazil, and the most creative [...]
