I start typing with an overwhelming sense of defeat. Not because the trip I’m about to describe — at the end of August — went badly, but because it feels almost impossible to put into words what I experienced there. No adjective seems big enough to capture what it truly means to live “Burning Man.” […]
With only 6 days to go until the Cannes Lions International Festival, the advertising community around the world is ready to celebrate the best of the planet. Some try to cover the sun with a finger, and of course, they will [...]
Climbing Everest is one of the most extreme adventures possible on the planet, and as far away as it seems, many people have made it their own in all sorts of flavors and colors. This video captures the experience of the first [...]
I enjoy the statistics of the blog, as it happens with the hits.
I left Muto when I clicked on this video, which comes from Buenos Aires. Enjoy it and if you want, receive it as a challenge. They thought of it first, and they did it. It’s creative, it’s free, it’s uncompromising and it [...]
One of the addresses that bring you to this blog is www.vosquedecis.com, and therefore, it is not superfluous to open this space for you to comment whatever you want, about whatever you want and however you want… as long as you do [...]
Much has been written about second place. Phrases are frequently quoted that go on and on about how disappointing it is to be second. Vince Lombardi, for example, the NFL player whose name is on the NFL’s premier trophy, said that he [...]
In these first days of the month of January of the year two thousand and eight, the breezes are opportune to refresh the spirit and resolutions, to send you good wishes and share good news. At the beginning of this new year, [...]
Next May 10, we will celebrate Pangea Day all over the world, and you can be part of it, participating, contributing, lighting up with your film. I am excited to introduce you to a powerfully inspiring idea: Pangea Day. We want your [...]
Keep it simple, Less is More, Simpler. Simplicity captivates and attracts in the midst of complexity. The author of Laws of Simplicity lays out his proposal and leads us to a powerful idea: we want more of what we enjoy. It is [...]
I laughed my ass off at this London Marathon commercial, because they couldn’t have represented better the condition we non-athletes end up in after running the 42.2 kilometers of this competition. I still remember that next day after the first one I [...]
We love the idea of thinking of Tribu as an America’s Cup racing yacht, sailing on the edge of Niagara Falls. It’s an idea that forces us to think of effective and committed teams, risk as the key and adventure as the [...]
