I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
With only 6 days to go until the Cannes Lions International Festival, the advertising community around the world is ready to celebrate the best of the planet. Some try to cover the sun with a finger, and of course, they will [...]
Climbing Everest is one of the most extreme adventures possible on the planet, and as far away as it seems, many people have made it their own in all sorts of flavors and colors. This video captures the experience of the first [...]
I enjoy the statistics of the blog, as it happens with the hits.
I left Muto when I clicked on this video, which comes from Buenos Aires. Enjoy it and if you want, receive it as a challenge. They thought of it first, and they did it. It’s creative, it’s free, it’s uncompromising and it [...]
One of the addresses that bring you to this blog is www.vosquedecis.com, and therefore, it is not superfluous to open this space for you to comment whatever you want, about whatever you want and however you want… as long as you do [...]
With honesty, providing opportunities, being real: And this is how it is defined: A Lovemark is a brand that has migrated from a place in the market, to the heart of a culture. It is a brand that inspires loyalty, beyond reason. [...]
When I started in this business there was a wonderful planning, ordering and direction tool called the Marketing Plan, in my perspective as an advertising agency, under the full responsibility of the client. It was not a calendar, nor was it a [...]
They sound good, they dare and differentiate themselves from the first moment, they enjoy their talent and enjoy what they do, they share ideas and values, they are not afraid to expose themselves and they show themselves as they are, although for [...]
Yesterday, in a month, the Cannes Festival will begin, and God willing, we will be there with Carlos and Paula to discover what this year’s main creative advertising event in the world will bring us. The week is intense day and night, [...]
In this video we present the report made by Habitat in Teletica, which presents the work of Diego Vargas, Pixelnouveau, in an exhibition made possible thanks to the sponsorship of the Kativo Group, friends of art, color and digital imagination. To Rafael [...]