All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Download the doc included here, get many signatures and send it to the fax 213-3808 of Alejandro Trejos, father of one of the most recent victims of drunk driving in Costa Rica. This is what the text to sign says: We, the [...]
THE FOLLOWING IS THE MESSAGE WRITTEN BY JAIME QUINTANA, FROM DHL. Today Saturday morning, Rodrigo Quiros called me to tell me that our co-worker at DHL, Jorge Centeno, courier, and brother of Pate Centeno of Saprissa, died last night victim of a [...]
In his Brazilian world and beyond, Fabio Fernandes and his agency make a legendary and award-winning combination, with a DNA marked by success and a new recognition in Brazil, as Fabio has been named advertising man of the year. Let’s take a [...]
As a result of the article “WHAT DO I DO WITH THE BLOG? comments, suggestions and doubts, so we decided to make an immediate change immediate change: if you are going to leave your comment you will not have to register anymore [...]
“Optimizing, the art of finding the best choice among all the options, is a luxury we often can’t afford. Instead, we take the first appropriate solution we find, even if it means deciding where to eat lunch, who to hire or what [...]
Since ASCAP achieved the representation of the most important creative advertising festival in the world, the country has connected, competes and wins among the best of the planet. Advanced advertising agencies, in a stimulus to their creative talent, have achieved finalists, as [...]
Any professional working with a consumer brand should go to Cannes Lions. The reasons are more than a hundred, but here I copy and paste 10 excellent arguments for an advertiser client to decide to go. Tue 5 Apr 2011 10 reasons [...]
If it were not for La Nación, the past Volcán Festival would have gone completely unnoticed in the mass media. Neither Teletica Canal 7, nor Repretel, I never see it, nor Summa or Monumental, nor La República or La Extra have even [...]
Last night we repeated Agency of the Year for the third consecutive Volcano, after the closest game played on these courts for as long as I can remember. And here, let the twitters tell it! So skip to the last line and [...]
Here for the blog, all the finalists of Tribu en el Volcán 2011. Without much more introduction, listen, watch, enjoy and share them.
I long for a cave or a monastery, without wifi or 3G. I am provoked by the mountains in the Himalayas without signal and the villages outside the cyber cafe. Few places in the world are left like the shower, without screens, [...]
