I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
The Osa is home to 2.5% of the planet’s biodiversity, our land is in everyone’s blood and now we wear Osa on our skin. A few days before presenting the second collection of tattoos, we are pleased to present a simple video [...]
All over the world, agencies that come to play hard at the Cannes Festival prepare their pieces well in advance. In fact, at this moment they are already producing the ideas chosen in the last weeks, in order to have all their [...]
Tony Granger and his team in New York launched a new marvel of a commercial. It’s a story aimed at women and their magic, in a production with a lot of dollars involved. It’s refreshing to see a retail giant like JC [...]
If you are already jogging or running 8 or 10 Kms, you are in time to prepare, for example, for the Miami Half Marathon, January 27, 2008. From Tribu we will be training Quincho Brenes, Gabo Alfaro, Giovanni Sanchez and myself, so [...]
Richard Branson is a living legend and an extraordinary entrepreneur who has amazed the world for years. In this interview with Chris Andersen in Monterey, California, he tells us about his Virgin empire, his successful brands, some of his ideas regarding space, [...]
Influence in 30 seconds, one that provokes a smile and proposes a positive attitude, one that builds and turns dreams into reality. From Tribu DDB and our client Importadora Monge to the society in which we live, because the real prize is [...]
I have always been impressed by these huge birds with their long limbs and dense plumage, with that erect and pale neck that characterizes them, their friendly face and fast pace. If I had to describe them to a Martian, I would [...]
And energy! We went to introduce them to influence, contagion, the shoal effect, the six degrees and social creativity, and they rewarded us with joy, passion, dancing and a connection for life. I am impressed by the energy and focus of the [...]
Change of subject. Half-heartedly. One of the powerful ideas I heard years ago is simple. If you want to live inspired to do your best, read inspirational books, attend inspirational events, surround yourself with inspirational people, watch inspirational movies, live in everything [...]
At the 2010 Antigua Festival, few agencies from the region received awards and this indicates that we are still far from the competitive level that could lead us to be legitimate winners on the world stage. With few exceptions, the Festival was [...]
At the last Antigua Festival in Guatemala, Ogilvy Costa Rica was being awarded for its Jades for Scrabble campaign, when someone started shouting: “It’s done, it’s done! I immediately turned to the area from where the shouts were coming from, and I [...]